Why use a Certified Résumé Strategist

A strategically thought-out and well-crafted résumé is an essential marketing tool in your job search arsenal. Just as the “cutting-edge” in marketing continuously evolves, so does the cutting edge in résumé design. If you aren’t using today’s best practices in résumé style, structure and content, then you run the risk that your résumé will never get noticed.

Certified Résumé Strategists know what it takes to capture the attention and interest of today’s recruiters and employers. They understand the psychology of how résumés are viewed and used, and they know the crucial success factors to getting your résumé the right kind of notice.

Certified Résumé Strategists aren’t merely great writers (although they are). They know how to go beyond the time-worn “rules” of functional, chronological and combination formats to create a résumé that is not only a great marketing document, but an accurate and completely truthful representation of who you are and what you bring to the table.

Certified Résumé Strategists don’t use templates or databases of stock phrases. Instead, they take the time to thoroughly understand who you are, and what you have to offer an employer. They are specialists in capturing the qualifications, strengths, accomplishments and attributes that distinguish you from the competition. And they use these insights to create job search documents that are customized, distinctive, and completely focused on your personal value proposition.

Certified Résumé Strategists invest a great deal of time in researching the job market. They have a wealth of knowledge across multiple industries, disciplines and regions, and they make it a #1 priority to keep their knowledge current and comprehensive.

Certified Résumé Strategists understand how to align your unique value proposition with the needs and expectations of the employers who are hiring today, and will create a customized résumé that will escalate you to the top of the candidate pool.

Certified Résumé Strategists subscribe to a rigorous Code of Ethics as defined by the Career Professionals of Canada industry assocation.

You can be confident investing in the services of a Certified Résumé Strategist, knowing that they have your career search interests at heart.


Meet Karen Siwak

An award-winning Certified Résumé Strategist, Karen has crafted top calibre career transition packages for thousands of clients. Her specialty is helping people identify and articulate their unique brands and value propositions, and she is passionate about empowering clients with the tools, strategies and confidence to take control of their career search. Read more...

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